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HP BlueCarpet
Channel Loyalty Program
Region (LATAM)MCA, BRAZIL, Mexico
LanguageEnglish, Spanish and Portuguese

HP, Microsoft, Intel & VMware have a fully unified automated web-based incentive program designed and run by Optime, to increase business growth and provide up-to-date product information to an ever growing partner community within the regions of Latin America and Brazil.

The incentive Program is designed to reward Partner Sales Representatives for selling across the HP portfolio and delivering solutions to customers that matter.

Goals
  • Reach channel Sales Reps directly to identify and incentivize the top performers
  • Increase mind share of HP products and solutions
  • Reward by Individual Performance according to HP’s Objectives
  • Track and report the program’s key metrics in REAL TIME
Actions

An official point system was created to drive key products and winning behaviors on quarterly business objectives. Offering a comprehensive and attractive prize catalog, Partner’s Sales Representatives redeem their earned points to receive prize(s) of their choice at their offices.

Based on Business Intelligence and smart insights, Optime recommends and deploys marketing strategies and tactics to increase partner’s product knowledge and sales for HP, Microsoft, Intel & VMware.

Results
0%
Cities Involved
0%
Sales Growth YOY
0%
Active Sales Reps